:root {
  color-scheme: dark;
  --black: #080808;
  --ink: #111111;
  --paper: #f4f1ea;
  --muted: #b8bec8;
  --muted-dark: #67615b;
  --rose: #d84f76;
  --rose-dark: #4b111f;
  --cyan: #55f0ff;
  --line-light: rgba(244, 241, 234, 0.24);
  --line-dark: rgba(8, 8, 8, 0.16);
}

* {
  box-sizing: border-box;
}

html {
  background: var(--black);
  scroll-behavior: smooth;
}

body {
  margin: 0;
  overflow-x: hidden;
  background: var(--black);
  color: var(--paper);
  font-family:
    "Arial Narrow", "Helvetica Neue", Arial, ui-sans-serif, system-ui, sans-serif;
  line-height: 1.45;
}

a {
  color: inherit;
  text-decoration: none;
}

a:hover {
  color: var(--rose);
}

.site-header {
  position: fixed;
  z-index: 20;
  top: 0;
  left: 0;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  width: 100%;
  min-height: 78px;
  padding: 0 36px;
  color: var(--paper);
  mix-blend-mode: difference;
}

.nav-left,
.nav-right,
.site-footer nav {
  display: flex;
  gap: 22px;
  align-items: center;
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0;
  text-transform: uppercase;
}

.nav-right {
  justify-content: flex-end;
}

.wordmark {
  display: grid;
  gap: 0;
  color: var(--paper);
  font-size: 26px;
  font-weight: 900;
  line-height: 0.82;
  text-align: center;
  text-transform: uppercase;
}

.hero {
  position: relative;
  display: grid;
  align-items: center;
  min-height: 100vh;
  overflow: hidden;
  background: var(--black);
}

.hero-video,
.video-fallback,
.hero-scrim {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.hero-video {
  z-index: 1;
  object-fit: cover;
  opacity: 0.82;
  transform: scale(1.02);
}

.video-fallback {
  z-index: 0;
  background:
    linear-gradient(90deg, rgba(216, 79, 118, 0.2) 0 1px, transparent 1px 100%),
    linear-gradient(rgba(244, 241, 234, 0.12) 0 1px, transparent 1px 100%),
    #12070b;
  background-size: 72px 72px;
}

.hero-scrim {
  z-index: 2;
  background:
    linear-gradient(180deg, rgba(8, 8, 8, 0.2), rgba(8, 8, 8, 0.46) 52%, rgba(8, 8, 8, 0.86)),
    linear-gradient(90deg, rgba(8, 8, 8, 0.64), rgba(8, 8, 8, 0.12) 52%, rgba(8, 8, 8, 0.7));
}

.hero-typography {
  position: absolute;
  z-index: 3;
  top: 118px;
  right: 38px;
  display: grid;
  gap: 8px;
  color: rgba(244, 241, 234, 0.12);
  text-align: right;
  pointer-events: none;
}

.hero-typography span:first-child {
  font-size: 188px;
  font-weight: 950;
  line-height: 0.76;
  text-transform: uppercase;
  -webkit-text-stroke: 1px rgba(244, 241, 234, 0.34);
  color: transparent;
}

.hero-typography span:last-child {
  color: rgba(216, 79, 118, 0.74);
  font-size: 13px;
  font-weight: 950;
  text-transform: uppercase;
}

.hero-frame {
  position: relative;
  z-index: 4;
  width: min(1280px, calc(100% - 48px));
  margin: 0 auto;
  padding: 170px 0 70px;
}

.hero-kicker,
.section-label {
  margin: 0 0 18px;
  color: var(--rose);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0;
  text-transform: uppercase;
}

h1,
h2,
h3,
p {
  margin: 0;
}

h1 {
  max-width: 980px;
  font-size: 112px;
  font-weight: 950;
  line-height: 0.86;
  letter-spacing: 0;
  text-transform: uppercase;
}

h2 {
  font-size: 72px;
  font-weight: 950;
  line-height: 0.9;
  letter-spacing: 0;
  text-transform: uppercase;
}

h3 {
  font-size: 28px;
  font-weight: 850;
  line-height: 1;
  letter-spacing: 0;
}

.hero-copy {
  max-width: 660px;
  margin-top: 28px;
  color: rgba(244, 241, 234, 0.82);
  font-size: 22px;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 22px;
  margin-top: 34px;
}

.text-link {
  display: inline-flex;
  align-items: center;
  min-height: 40px;
  border-bottom: 1px solid currentColor;
  font-size: 13px;
  font-weight: 900;
  text-transform: uppercase;
}

.primary-link {
  color: var(--rose);
}

.hero-rail {
  position: absolute;
  z-index: 5;
  right: 24px;
  bottom: 78px;
  display: grid;
  gap: 10px;
  color: rgba(244, 241, 234, 0.76);
  font-size: 11px;
  font-weight: 900;
  text-align: right;
  text-transform: uppercase;
}

.ticker {
  overflow: hidden;
  background: var(--rose);
  color: var(--black);
  border-top: 1px solid var(--black);
  border-bottom: 1px solid var(--black);
}

.site-header.is-scrolled {
  background: rgba(8, 8, 8, 0.68);
  backdrop-filter: blur(14px);
}

.kinetic-title span {
  display: inline-block;
  animation: titleLift 900ms cubic-bezier(0.16, 1, 0.3, 1) both;
}

.ticker-track {
  display: flex;
  width: max-content;
  animation: tickerMove 28s linear infinite;
}

.ticker span {
  padding: 18px 28px;
  font-size: 14px;
  font-weight: 950;
  text-transform: uppercase;
  white-space: nowrap;
}

.section {
  position: relative;
  padding: 110px 0;
}

.section-inner,
.studio-layout,
.site-footer {
  width: min(1280px, calc(100% - 48px));
  margin: 0 auto;
}

.paper {
  background: var(--paper);
  color: var(--black);
}

.black {
  background: var(--black);
  color: var(--paper);
}

.rose {
  background: var(--rose-dark);
  color: var(--paper);
}

.two-column,
.standards,
.contact-inner {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(320px, 0.95fr);
  gap: 70px;
  align-items: start;
}

.body-copy p,
.standards p,
.contact-panel p {
  color: var(--muted-dark);
  font-size: 24px;
}

.black .body-copy p,
.rose .standards p,
.contact-panel p {
  color: rgba(244, 241, 234, 0.74);
}

.persona-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 1px;
  width: min(1280px, calc(100% - 48px));
  margin: 76px auto 0;
  background: var(--line-dark);
  border: 1px solid var(--line-dark);
}

.persona-grid article {
  min-height: 280px;
  padding: 28px;
  background: var(--paper);
  transition:
    background 220ms ease,
    color 220ms ease,
    transform 220ms ease;
}

.persona-grid article:hover {
  background: var(--black);
  color: var(--paper);
  transform: translateY(-8px);
}

.persona-grid span,
.studio-stack p,
.system-board span {
  display: block;
  margin-bottom: 26px;
  color: var(--rose);
  font-size: 12px;
  font-weight: 950;
  text-transform: uppercase;
}

.persona-grid p {
  margin-top: 18px;
  color: var(--muted-dark);
  font-size: 18px;
}

.persona-grid article:hover p {
  color: rgba(244, 241, 234, 0.72);
}

.studio-layout {
  display: grid;
  grid-template-columns: minmax(0, 0.95fr) minmax(420px, 1.05fr);
  gap: 76px;
  align-items: start;
}

.sticky-statement {
  position: sticky;
  top: 120px;
}

.studio-stack {
  display: grid;
  gap: 16px;
}

.studio-stack article {
  padding: 34px 0 38px;
  border-top: 1px solid var(--line-light);
}

.studio-stack article:last-child {
  border-bottom: 1px solid var(--line-light);
}

.systems h2 {
  max-width: 840px;
}

.system-board {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 62px;
  border: 1px solid var(--line-dark);
}

.system-board div {
  min-height: 230px;
  padding: 28px;
  border-right: 1px solid var(--line-dark);
}

.system-board div:last-child {
  border-right: 0;
}

.system-board strong {
  display: block;
  font-size: 26px;
  font-weight: 850;
  line-height: 1;
}

.contact {
  background: var(--black);
  color: var(--paper);
}

.contact-panel {
  padding-left: 36px;
  border-left: 1px solid var(--line-light);
}

.contact-panel .text-link {
  margin-top: 30px;
}

.site-footer {
  display: flex;
  justify-content: space-between;
  gap: 28px;
  padding: 34px 0 42px;
  color: rgba(244, 241, 234, 0.72);
}

.site-footer div {
  display: grid;
  gap: 4px;
}

.site-footer strong {
  color: var(--paper);
  font-size: 16px;
  text-transform: uppercase;
}

.site-footer span {
  font-size: 13px;
}

.document {
  min-height: calc(100vh - 110px);
  padding: 150px 24px 90px;
  background: var(--paper);
  color: var(--black);
}

.document-inner {
  max-width: 860px;
  margin: 0 auto;
}

.document h1 {
  font-size: 72px;
}

.document h2 {
  margin-top: 42px;
  font-size: 28px;
}

.document p,
.document li {
  color: var(--muted-dark);
  font-size: 19px;
}

.document p {
  margin-top: 16px;
}

.document ul {
  display: grid;
  gap: 10px;
  margin-top: 16px;
  padding-left: 20px;
}

[data-reveal] {
  animation: revealUp 820ms cubic-bezier(0.16, 1, 0.3, 1) both;
}

@keyframes revealUp {
  from {
    opacity: 0.001;
    transform: translateY(34px);
  }

  to {
    opacity: 1;
    transform: translateY(0);
  }
}

@keyframes titleLift {
  from {
    opacity: 0.001;
    transform: translateY(42px);
  }

  to {
    opacity: 1;
    transform: translateY(0);
  }
}

@keyframes tickerMove {
  from {
    transform: translateX(0);
  }

  to {
    transform: translateX(-50%);
  }
}

@media (max-width: 980px) {
  .site-header {
    grid-template-columns: 1fr;
    gap: 12px;
    padding: 16px 20px;
    mix-blend-mode: normal;
    background: rgba(8, 8, 8, 0.72);
    backdrop-filter: blur(14px);
  }

  .wordmark {
    order: -1;
    justify-self: start;
  }

  .nav-left,
  .nav-right {
    justify-content: flex-start;
  }

  h1 {
    font-size: 76px;
  }

  h2,
  .document h1 {
    font-size: 52px;
  }

  .two-column,
  .studio-layout,
  .standards,
  .contact-inner,
  .persona-grid,
  .system-board {
    grid-template-columns: 1fr;
  }

  .sticky-statement {
    position: static;
  }

  .system-board div {
    border-right: 0;
    border-bottom: 1px solid var(--line-dark);
  }

  .system-board div:last-child {
    border-bottom: 0;
  }
}

@media (max-width: 640px) {
  .nav-left,
  .nav-right,
  .site-footer nav {
    gap: 12px;
    font-size: 11px;
  }

  .hero-frame {
    width: min(100% - 28px, 1280px);
    padding-top: 170px;
    padding-bottom: 52px;
  }

  .hero-typography {
    top: 148px;
    right: 14px;
  }

  .hero-typography span:first-child {
    font-size: 86px;
  }

  h1 {
    font-size: 54px;
  }

  h2,
  .document h1 {
    font-size: 38px;
  }

  h3 {
    font-size: 24px;
  }

  .hero-copy,
  .body-copy p,
  .standards p,
  .contact-panel p {
    font-size: 19px;
  }

  .section {
    padding: 78px 0;
  }

  .section-inner,
  .studio-layout,
  .site-footer,
  .persona-grid {
    width: min(100% - 28px, 1280px);
  }

  .persona-grid article {
    min-height: 220px;
  }

  .hero-rail {
    display: none;
  }

  .contact-panel {
    padding-left: 0;
    border-left: 0;
  }

  .site-footer {
    flex-direction: column;
  }
}

@media (prefers-reduced-motion: reduce) {
  *,
  *::before,
  *::after {
    animation-duration: 0.001ms !important;
    animation-iteration-count: 1 !important;
    scroll-behavior: auto !important;
    transition-duration: 0.001ms !important;
  }

  .hero-video {
    opacity: 0.64;
  }
}